Glossary

NAP.

Name, Address, Phone — the consistency triad for local-business SEO. AIEO checks NAP across web, Google Business Profile, Bing Places, Apple Business Connect, Yelp, BBB, TripAdvisor.

Definition

Name, Address, Phone — the consistency triad for local-business SEO. AIEO checks NAP across web, Google Business Profile, Bing Places, Apple Business Connect, Yelp, BBB, TripAdvisor.

How it matters for AI visibility

Understanding NAPis foundational to improving your brand's citation rate inside generative AI engines. AIEO tracks this signal across ChatGPT, Perplexity, Google AI Overviews, and 6 additional engines weekly, with Wilson 95% CIs on every measurement.

AIEO's measurement methodology uses Wilson 95% confidence intervals and evidence-graded recommendations. Every citation rate is sourced and graded. Read full methodology

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