Under Armour is a corporate office business based in Baltimore, MD, United States. Under Armour is a sports and fitness apparel company headquartered in Baltimore, MD. Founded in 1996 by Kevin Plank, Under Armour specializes in performance apparel, footwear, and accessories designed to improve athletic performance. The company has grown significantly since its inception, becoming a prominent player in the athletic apparel market with innovative technologies and a strong brand presence. Under Armour is known for its moisture-wicking fabrics and compression gear, catering to athletes and fitness enthusiasts alike. With a commitment to quality and performance, Under Armour continues to expand its product lines and reach a global audience. Under Armour serves under armour targets active individuals, including professional athletes, fitness enthusiasts, and sports teams. their products cater to both men and women who seek quality performance gear for various sports and activities..
About
Under Armour creates high-performance sports apparel and footwear for athletes and fitness enthusiasts.
Location
Baltimore, MD, United States
Industry
Corporate Office
Area Served
Global
Founder
Kevin Plank
Under Armour is a sports and fitness apparel company headquartered in Baltimore, MD. Founded in 1996 by Kevin Plank, Under Armour specializes in performance apparel, footwear, and accessories designed to improve athletic performance. The company has grown significantly since its inception, becoming a prominent player in the athletic apparel market with innovative technologies and a strong brand presence. Under Armour is known for its moisture-wicking fabrics and compression gear, catering to athletes and fitness enthusiasts alike. With a commitment to quality and performance, Under Armour continues to expand its product lines and reach a global audience.
What Makes Under Armour Different
Under Armour designs and manufactures a wide range of sports apparel and footwear. Their products include moisture-wicking shirts, high-performance shoes, and accessories aimed at improving athletic performance.
Who We Serve
Under Armour targets active individuals, including professional athletes, fitness enthusiasts, and sports teams. Their products cater to both men and women who seek quality performance gear for various sports and activities.
How It Works
Product Development
Under Armour develops products using advanced materials and technologies.
Quality Testing
Each product undergoes rigorous testing to ensure performance and durability.
Retail and Online Sales
Under Armour sells products through both retail stores and its online platform.
Customer Engagement
Under Armour engages with customers through events and social media.
Services
Performance Apparel
High-quality clothing designed to enhance athletic performance.
Footwear Line
Innovative shoes designed for various sports and activities.
Athletic Accessories
A range of accessories including bags, socks, and headbands.
Custom Team Gear
Personalized apparel for sports teams and organizations.
Women's Fitness Collection
A dedicated line of performance gear tailored for women.
Frequently Asked Questions
What is Under Armour?
Under Armour is a sports apparel company that specializes in performance gear designed to enhance athletic performance.
Who is Under Armour for?
Under Armour targets athletes, fitness enthusiasts, and anyone looking for quality sports apparel and footwear.
How much do Under Armour products cost?
Under Armour products vary in price but generally range from affordable to premium, catering to different budgets.
How does Under Armour work?
Under Armour develops high-performance products, tests them for quality, and sells them through various channels, ensuring customer satisfaction.
How does Under Armour compare to its competitors?
Under Armour differentiates itself through innovative technology and a focus on performance, standing out against brands like Nike and Adidas.
Where is Under Armour located?
Under Armour's corporate office is located in Baltimore, MD, which is also where the brand was founded.
How do I get started with Under Armour?
To get started with Under Armour, visit their website or a local retailer to explore their extensive range of performance products.
What types of products does Under Armour offer?
Under Armour offers a wide variety of products, including performance apparel, footwear, and accessories suitable for various sports.
Can I find Under Armour gear in stores?
Yes, Under Armour products are available in numerous retail locations and online for convenient shopping.
What makes Under Armour unique?
Under Armour is unique due to its commitment to innovation, focusing on advanced materials and technologies that enhance athletic performance.
What People Say
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Professional Runner
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Fitness Enthusiast
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High School Coach
About the Founder
Kevin Plank
Global sports apparel leader, multiple design awards, partnerships with professional sports teams, Est. 1996.
Kevin Plank is the founder of Under Armour, a corporate office company. Serving clients in Global.
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- Where is Under Armour headquartered?
- How do I get started with Under Armour gear?
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